TREEPACK hosts this page and collects certain Personal Data from its Users.

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Owner and Processor

TREEPACK
Leuven, Belgium

Owner's email address: hello@treepack.net

Types of Data Collected

The types of data collected by TREEPACK itself or through third parties include: Tracker; Usage Data; First Name; Phone Number; Country; Email Address; ZIP Code; City; Last Name; Company Name; Device Data; Geographical Location; Language; Miscellaneous Data Types; Data Communicated While Using the Service; Gender; Date of Birth; Physical Address; Username; Password; VAT Number; Tax ID Number; Occupation; State; Province; Fax Number; Social Security Number; Image; Area code; Profile photo; Workplace; Website; User ID; Academic background; Number of employees; Twitter account; Billing address; Workplace; House number.

Complete information regarding each type of Personal Data collected is included in the relevant sections of this Privacy Policy or in specific text and explanations displayed prior to the collection of the Data.
Personal Data may be provided by the User or, in the case of Usage Data, collected automatically during the use of TREEPACK. 

Unless otherwise indicated, the provision of all Data requested by TREEPACK is mandatory, and TREEPACK may not be able to provide its Services if you do not provide this Data. In cases where TREEPACK specifically states that certain Data is not mandatory, Users may choose whether or not to provide that Data, without this affecting the availability or operation of the Service. 

If Users are unsure about what Personal Data to provide, they may contact the Owner. 

The use of cookies—or other tracking tools—by TREEPACK or by the owners of third-party services used by TREEPACK is intended to provide the Service requested by the User, in addition to the other purposes set forth in this document and in any applicable Cookie Policy.

Users are responsible for the Personal Data of third parties that has been obtained, published, or shared by TREEPACK, and they confirm that they have the third party’s consent to provide the Data to the Owner.

Method and Location of Data Processing

Processing Method

The Owner takes appropriate security measures to prevent unauthorized access, disclosure, alteration, or destruction of the Data. 

The processing of the Data is carried out using computers and/or IT tools, in accordance with organizational procedures and practices that are closely aligned with the stated purposes. In addition to the Owner, the Data may, in certain cases, also be accessible to specific personnel involved in the operation of TREEPACK (management, sales, marketing, legal affairs, system administration) or to third parties designated by the Owner as Data Processors (such as external technical service providers, email providers, hosting providers, IT companies, and communications agencies). An updated list of these parties may be requested from the Owner at any time.

Legal Basis for Processing

The Owner may process Personal Data relating to Users in any of the following cases, provided that:

Note: In certain jurisdictions, the Owner may be permitted to process Personal Data until the User objects (“opt-out”), without the need to obtain consent or rely on any of the following legal bases. However, this does not apply when European data protection law applies to the processing of Personal Data;

The provision of Data is necessary for the performance of a contract with the User and/or for any precontractual obligations arising therefrom

the processing is necessary to comply with a legal obligation to which the Owner is subject

The processing is related to a task carried out in the public interest or in the exercise of official authority vested in the Owner

The processing is necessary to protect the legitimate interests of the Owner or of third parties.

In any case, the Owner will be happy to clarify the specific legal basis applicable to the processing, and in particular whether the provision of Personal Data is a legal or contractual obligation, or a necessary requirement for entering into a contract.

Location

The Data is processed at the Owner's registered office and at other locations where the parties involved in the processing are located.

Depending on Users' location, the transfer of Personal Data may involve the transfer of User Data to a country other than their own. For more information about the location where such transferred Data is processed, Users may refer to the article describing the processing of Personal Data.

Users also have the right to be informed of the legal basis for the transfer of Data to a country outside the European Union or to an international organization governed by public international law or established by two or more countries, such as the United Nations, and of the security measures the Owner has taken to protect their Data.

If such a transfer takes place, Users can learn more by referring to the relevant sections in this document or by contacting the Owner using the information in the contact section.

Retention Period

Personal data is processed and retained for as long as necessary for the purpose for which it was collected.

Therefore, the following applies:

Personal data collected for purposes related to the performance of an agreement between the Owner and the User will be retained until such agreement has been fully performed.

Personal data collected for the Owner’s legitimate interests will be retained for as long as necessary to fulfill these purposes. Users can find specific information about the Owner’s legitimate interests in the relevant sections of this document or by contacting the Owner.

The Owner may be permitted to retain Personal Data for a longer period if the User has consented to such processing, as long as that consent is not withdrawn. In addition, the Owner may be required to retain Personal Data for a longer period if this is necessary to comply with a legal obligation or at the direction of a government agency.

Once the retention period has expired, the Personal Data will be deleted. Therefore, the right of access, the right to erasure, the right to rectification, and the right to data portability cannot be exercised after the retention period has expired.

The Purpose of the Processing

User Data is collected so that the Owner can provide its Service, comply with its legal obligations, respond to law enforcement requests, protect its rights and interests (or those of its Users or third parties), detect malicious or fraudulent activity, and for the following purposes: Analytics, User Contact, Data Linking, Spam Protection, Tag Management, Display of Content from External Platforms, User Database Management, Marketing, Heatmaps and Session Tracking, Interaction with Online Survey Platforms, Data Collection and Online Survey Management, Advertising, Interaction with Live Chat Platforms, Registration and Verification, Remarketing and Behavioral Advertising, and Registration and Verification directly by TREEPACK.

For specific information about the Personal Data used for each purpose, the User may refer to the section titled “Detailed Information on the Processing of Personal Data.”

Detailed Information on the Processing of Personal Data

Personal data is collected for the following purposes using the following services:

Advertisement

With these types of services, user data may be used for advertising communications. These communications appear in the form of banners and other advertisements on TREEPACK, which may be based on the User's interests.

This does not mean that all Personal Data is used for this purpose. Information and terms of use are set forth below.

Certain services listed below may use trackers to identify Users, or they may employ behavioral retargeting techniques—that is, display ads tailored to the User’s interests and behavior, even outside of TREEPACK. For more information on this, please refer to the privacy policies of the relevant services.
In addition to the opt-out features offered by any of the services listed below, Users can also opt out on the Network Advertising Initiative’s opt-out page.

Users can also opt out of certain advertising features through the relevant device settings, such as the advertising settings on the device itself for mobile phones or general advertising settings.

LinkedIn Ads (LinkedIn Ireland Unlimited Company)

LinkedIn Ads is an advertising service provided by LinkedIn Ireland Unlimited Company.

Personal Data processed: Usage Data; Tracker.

Location of processing: Ireland – Privacy Policy – Opt-out.

Analytics

The services described in this section enable the Owner to monitor and analyze web traffic, and can be used to track User behavior.

Facebook Ads conversion tracking (Facebook pixel) (Facebook Ireland Ltd)

Facebook Ads conversion tracking (Facebook pixel) is an analytics service provided by Facebook Ireland Ltd. that connects data from the Facebook advertising network with actions performed on TREEPACK. The Facebook pixel tracks conversions that can be attributed to ads on Facebook, Instagram, and the Audience Network.

Personal Data processed: Usage Data; Tracker.

Location of processing: Ireland – Privacy Policy.

Google Analytics (Google Ireland Limited)

Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google utilizes the Data collected to track and examine the use of TREEPACK, to prepare reports on its activities, and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.

Personal Data processed: Usage Data; Tracker.

Location of processing: Ireland – Privacy Policy – Opt Out.

Google Analytics with anonymized IP (Google Ireland Limited)

Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google utilizes the Data collected to track and examine the use of TREEPACK, to prepare reports on its activities, and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within Member States of the European Union or other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server and shortened within the US.

Personal Data processed: Usage Data; Tracker.

Location of processing: Ireland – Privacy Policy – Opt Out.

User database management

These types of services allow the Owner to create user profiles from an email address, a proper name, or other information that the User provides to TREEPACK, and to track the User’s activities through analytics functions. This Personal Data may also be linked to publicly available information about the User (such as profiles in social networks) and used to build private profiles that the Owner may display and use to improve TREEPACK.

Certain services may also periodically send messages to the User, such as email messages based on specific actions performed in TREEPACK.

SendinBlue Marketing Automation (SendinBlue SAS)

SendinBlue is a user database management service provided by SendinBlue SAS.

Personal Data processed: email address; Usage Data; Tracker.

Location of processing: France – Privacy Policy.

Managing data collection and online surveys

This type of service allows TREEPACK to manage the creation, deployment, distribution, and analysis of online forms and surveys in order to collect, save, and reuse the data of responding Users.
The Personal Data collected depends on the information requested and provided by the Users in the respective web form.

These services may be integrated with a wide range of third-party services that enable the Owner to take follow-up steps with the processed data, for example contact management, messaging, analytics, advertising, and payment processing.

Hotjar surveys (Hotjar Ltd.)

Hotjar surveys is a survey creation feature and data collection platform provided by Hotjar Ltd.
Hotjar surveys may use cookies to track user behavior. Users can opt out of Hotjar surveys tracking cookies on this opt-out page.

Hotjar surveys respect the Do-Not-Track option available in most modern browsers which, when activated, sends a special signal requesting not to track the User's activity. Users can find more information on how to enable Do-Not-Track for each supported browser here.

Personal Data processed: Tracker.

Location of processing: Malta – Privacy Policy – Opt Out.

Facebook lead ads (Facebook Ireland Ltd)

Facebook lead ads is an advertising and data collection service provided by Facebook Ireland Ltd that allows form-based ads to be displayed to Users, pre-filled with personal information from their Facebook profile, such as name and email address. Depending on the type of ad, Users may be asked to provide further information.

Submitting the form will result in the collection and processing of this Data by the Owner in accordance with this Privacy Policy, and solely for the specific purpose described on the form and/or within this Privacy Policy, where applicable. 

Users can exercise their rights at any time, including the right to withdraw their consent to the processing of their Data, as set out in the Information on Users' Rights section of this Privacy Policy.

Personal Data processed: last name; email address; data provided while using the service; country; postal code; city; tracker; first name.

Location of processing: Ireland – Privacy Policy – Opt-out.

Contact with the user

Contact Form (TREEPACK)

By filling in the contact form with their details, the User authorizes TREEPACK to use these details to reply to requests for information, quotes, or any other kind of request as indicated by the form's header.

Personal Data processed: email address; country; postal code; city; phone number; first name.

Mailing list or newsletter (TREEPACK)

By registering for the mailing list or the newsletter, the User's email address will be added to the contact list of those who may receive email messages containing information of a commercial or promotional nature regarding TREEPACK. Your email address might also be added to this list as a result of signing up for TREEPACK or after making a purchase.

Personal Data processed: last name; email address; country; postal code; first name.

Heat mapping and session recording

Heat mapping services are used to display the areas of TREEPACK that Users interact with most frequently. This identifies points of interest. These services make it possible to monitor and analyze web traffic and keep track of User behavior.
Certain services may record sessions and make them available for visual playback later.

Hotjar Heat Maps & Recordings (Hotjar Ltd.)

Hotjar is a session recording and heat mapping service provided by Hotjar Ltd.
Hotjar adheres to standard “Do Not Track” headers. This means that your browser can tell the script not to store any of your data. This is a setting available in all major browsers. You can find Hotjar’s opt-out information here.

Personal Data Processed: Usage Data; Tracker; various Data Types described in the Service’s Privacy Policy.

Processing location: Malta – Privacy policy – Opt Out.

Interaction with live chat platforms

This type of service allows direct interaction with third-party live chat platforms directly from the pages of TREEPACK, allowing you to contact or be contacted by the TREEPACK support service.
If one of these services is installed, it may collect browsing and Usage Data on the pages where it is installed, even if the Users do not actively use the service. In addition, live chat conversations may be recorded.

Facebook Messenger Customer Chat (Facebook Ireland Ltd)

Facebook Messenger Customer Chat is a service for interacting with the Facebook Messenger live chat platform, provided by Facebook Ireland Ltd.

Personal Data processed: Usage Data; Data communicated while using the service; Tracker.

Place of processing: Ireland – Privacy Policy.

Interaction with online survey platforms

This type of service allows direct interaction with external online survey platforms right from the pages of TREEPACK. 

If one of these services is installed, it may collect browsing and Usage Data on the pages where it is installed, even if users do not actively use the service.

Hotjar Poll & Survey widgets (Hotjar Ltd.)

The Hotjar Poll & Survey widgets are services that enable interaction with the Hotjar platform, provided by Hotjar Ltd.
Hotjar respects standard "Do Not Track" headers. This means your browser can instruct the script not to store any of your data. This is a setting available in all major browsers. You can find Hotjar's opt-out information here.

Personal Data processed: Usage Data; Tracker; various Data types.

Place of processing: Malta – Privacy Policy – Opt Out.

Data Linking

This type of service enables the Owner to link Data with third-party services as specified in this privacy policy.
This allows Data to flow through these services, which may result in the retention of this Data.

Zapier (Zapier, Inc.)

Zapier is a workflow automation service provided by Zapier, Inc. that automates the transfer of Data between (third-party) services.

Personal Data processed: last name; device data; email address; geographic location; country; company name; postal code; city; language; phone number; first name.

Place of processing: US – Privacy Policy.

Marketing

Autopilot

https://www.autopilothq.com/ 

Registration and authentication

By registering or authenticating, the User allows TREEPACK to identify them and grant access to dedicated services. 

Depending on the circumstances described below, third-party services may provide registration and authentication services. In such cases, TREEPACK may access certain Data stored by these third-party services for registration and identification purposes. 

Certain services listed below may also collect Personal Data for targeted advertising and profiling purposes; please consult the description of each service for more details.

Facebook OAuth (Facebook Ireland Ltd)

Facebook OAuth is a registration and authentication service provided by Facebook Ireland Ltd, connected to the Facebook network.

Personal Data processed: Tracker; various Data types.

Place of processing: Ireland – Privacy Policy.

Facebook Authentication (Facebook Ireland Ltd)

Facebook Authentication is a registration and authentication service provided by Facebook Ireland Ltd and connected to the Facebook social network.

Personal Data processed: various Data types as specified in the privacy policy of the service.

Place of processing: Ireland – Privacy Policy.

Direct registration and authentication through TREEPACK

By registering or authenticating, the User allows TREEPACK to identify them and grant access to dedicated services. Personal Data is collected and stored solely for registration or identification purposes. Only the data necessary to provide the service requested by the Users is collected.

Direct registration (TREEPACK)

The User registers by filling out the registration form and providing Personal Data directly to TREEPACK.

Personal Data processed: number of employees; academic background; last name; photo; tax number; profession; VAT number; email address; billing address; fax number; physical address; date of birth; user ID; username; Usage Data; gender; house number; country; company name; area code; postal code; profile picture; province; social security number; state; city; language; phone number; Tracker; Twitter account; various Data types; first name; password; website; workplace; field of activity.

Remarketing and behavioral targeting

This type of service allows TREEPACK and its partners to optimize and serve advertising based on past use of TREEPACK by the User.
This activity is facilitated by tracking Usage Data and using Trackers. This information is passed to partners that manage remarketing and behavioral advertising activities.
Some services offer a remarketing option based on email address lists.
In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.

Users can also opt out of certain advertising features through the relevant device settings, such as the advertising settings on the device itself for mobile phones or general advertising settings.

Facebook Remarketing (Facebook Ireland Ltd)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook Ireland Ltd that connects the activity of TREEPACK with the Facebook advertising network.

Personal Data processed: Usage Data; Tracker.

Location of processing: Ireland – Privacy Policy – Opt-out.

SPAM protection

This type of service analyzes the traffic of TREEPACK, potentially containing Users' Personal Data, with the purpose of filtering out parts of traffic, messages, and content recognized as SPAM.

Google reCAPTCHA (Google Ireland Limited)

Google reCAPTCHA is a SPAM protection service provided by Google Ireland Limited.
The use of reCAPTCHA is subject to the Google privacy policy and terms of use.

Personal Data Processed: Usage Data; Tracker.

Processing location: Ireland – Privacy policy.

Tag management

This type of service helps the Owner manage the tags or scripts needed on TREEPACK in a centralized fashion.
As a result, User Data flows through these services, potentially leading to the retention of this Data.

Google Tag Manager (Google Ireland Limited)

Google Tag Manager is a tag management service provided by Google Ireland Limited.

Personal Data processed: Usage Data.

Place of processing: Ireland – Privacy Policy.

Displaying content from external platforms

This type of service allows you to view and interact directly with content hosted on external platforms straight from the pages of TREEPACK. 

Even if this type of service is installed, it may still collect web traffic data for the pages where it is installed, even when Users do not use it.

Google Fonts (Google Ireland Limited)

Google Fonts is a typeface visualization service provided by Google Ireland Limited that allows TREEPACK to incorporate this type of content into its pages.

Personal Data processed: Usage Data; various types of Data as specified in the privacy policy of the service.

Place of processing: Ireland – Privacy Policy.

Font Awesome (Fonticons, Inc.)

Font Awesome is a typeface visualization service provided by Fonticons, Inc. that allows TREEPACK to incorporate this type of content into its pages.

Personal Data processed: Usage Data.

Place of processing: US – Privacy Policy.

Further information about Personal Data

Automated decision-making

Automated decision-making means that a decision that may produce legal effects or similarly significantly affect the User is taken solely by technological means, without any human intervention.

TREEPACK may use the User's Personal Data to make decisions entirely or partially based on automated processes, in accordance with the purposes outlined in this document.

TREEPACK adopts automated decision-making processes to the extent necessary to enter into or perform a contract between the User and the Owner, or based on the User’s explicit consent, where such consent is required by law. 

Automated decisions are made by technological means – mostly based on algorithms built on predefined criteria – which may also be provided by third parties. The rationale behind automated decision-making is:

• to enable or otherwise improve the decision-making process;
• to grant Users fair and unbiased treatment, based on consistent and uniform criteria;
• to reduce the potential harm caused by human error, personal bias, etc., which could lead to discrimination or imbalanced treatment of individuals, etc.;
• to reduce the risk of the User defaulting on their contractual obligations. For more information regarding the purposes, potential third-party services, and specific rationale of automated decisions used within TREEPACK, Users can consult the relevant sections in this document.

Effects of automated decision-making processes for Users and rights of Users affected by them

Users affected by such processing can therefore exercise specific rights designed to prevent or otherwise limit the potential effects of the automated decisions taken. In particular, Users have the right to:

• be informed of any decision taken on the basis of automated decision-making and express their point of view regarding that decision;
• contest a decision by asking the Owner to reconsider the decision or take a new decision on a different basis;
• request and obtain human intervention from the Owner regarding such processing.

To learn more about User rights and how to exercise them, please refer to the section of this document concerning User rights.

Rights of Users

Users may exercise certain rights regarding their Data processed by the Owner.

In particular, Users have the right to do the following:

• Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
• Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
• Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing, and obtain a copy of the Data undergoing processing.
• Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
• Restrict the processing of their Data. Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
• Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from the Owner.
• Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used, and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User's consent, on a contract which the User is part of, or on pre-contractual obligations thereof.
• Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.

Details about the right to object to processing

Where Personal Data is processed in the public interest, in the exercise of an official authority vested in the Owner, or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. Where the Owner processes Personal Data for direct marketing purposes, Users can refer to the relevant sections of this document.

How to exercise these rights

Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.

Cookie Policy

TREEPACK uses Trackers. To learn more, the User can consult the Cookie Policy.

Additional information about Data collection and processing

Legal action

The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of TREEPACK or the related Services. 

The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.

Additional information about User's Personal Data

In addition to the information contained in this privacy policy, TREEPACK may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

System logs and maintenance

For operation and maintenance purposes, TREEPACK and any third-party services may collect files that record interaction with TREEPACK (System logs) or use other Personal Data (such as the IP Address) for this purpose.

Information not contained in this policy

More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.

How “Do Not Track” requests are handled

TREEPACK does not support “Do Not Track” requests.
To determine whether any of the third-party services it uses honor “Do Not Track” requests, please read their privacy policies.

Changes to this privacy policy

The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within TREEPACK and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.

Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.

Definitions and legal references

Personal Data (or Data)

Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

Usage Data

Information collected automatically through TREEPACK (or third-party services employed in TREEPACK), which can include: the IP addresses or domain names of the computers utilized by the Users who use TREEPACK, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the application) and the details about the path followed within the application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

User

The individual using TREEPACK who, unless otherwise specified, coincides with the Data Subject.

Data Subject

The natural person to whom the Personal Data refers.

Data Processor (or Data Supervisor)

The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of TREEPACK. The Data Controller, unless otherwise specified, is the Owner of TREEPACK.

TREEPACK (or this Application)

The means by which the Personal Data of the User is collected and processed.

Service

The service provided by TREEPACK as described in the relative terms (if available) and on this site/application.

European Union (or EU)

Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

Cookies

Cookies are Trackers consisting of small sets of data stored in the User's browser.

Tracker

Tracker indicates any technology - e.g. Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.

Legal information

This privacy policy has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation).

This privacy policy relates solely to TREEPACK, if not stated otherwise within this document.